Monday, October 4, 2010

What can a professional blog do for businesses?

Business blogs are sweeping the business community.  More and more companies are using blogs as a tool to communicate with customers, employees, networking and to save money.  

The biggest advantage that I see to having a blog for a business is the customer interface a blog can provide.  Today's consumers are finding out about new products and businesses on the web via facebook, twitter and blogs. 

To keep up with competition companies need to use social media to their advantage.  Blogs can make large corporations have a more personal feel.  Customers have a chance to give feedback to the company.  Blogs are an excellent method to share a company's expertise, build additional web traffic, and connect with potential customers. 

 

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